unilever detergent brands
Omo is a global laundry brand, which emphasises its stain-removal technology. It is available in the form of washing liquids, capsules, powder, tablets and sachets and is effective with low-temperature washes. It is sold under the name of Persil in some markets.
32 rows · Ice cream. Unilever generally manufactures the same ice cream with the same names, with …
Also key to the Omo brand is our commitment to the Cleaner Planet Plan – a pledge supported by several of Unilever’s laundry brands, through which we’re minimising our impact on the environment. The Cleaner Planet Plan is about bringing you products that are not only great at cleaning but also leave a lighter footprint on the planet.
Brazil Unilever – 1996 Marketing Case Study Following article is the MBA business case study, which has been done at Purdue MBA. Brand Market Share in the Laundry Soap and Detergent Powder would be our priority recommendation for Unilever because of detergent …
4 Brand Portfolio WP Market Brand Market Mind Brand Type Price/per Share Knowledge Penetration Awareness KG OMO .52 Detergent 100% 97% 72% 3.00Minerva .17 Detergent/Soap 100% 91% 16% 2.40Campeiro .06 Detergent 99% 66% 4% 1.70 If we examine Unilever’s brand portfolio we can see that they have three healthy operating brands in the market; OMO, Minerva and Campeiro.
Use this page to browse the list of all Unilever’s brands, see what brands are available in your country and link to more information about any of our brands on a local Unilever website. Surf is a brand of laundry detergent with an accompanying range of laundry products. It launched in 1959 and is now available in Europe, Latin America
Unilever makes and sells products under more than 1,000 brand names worldwide. Two billion people use them on any given day. Here is a selection of our top brands, available in many countries, along with the stories behind them.
Persil is a brand of laundry detergent manufactured and marketed by Henkel around the world except in the United Kingdom, Ireland, France, Latin America (except Mexico), China, Australia and New Zealand, where it is manufactured and marketed by Unilever. Persil was introduced in 1907 by Henkel.
Rinso is a brand name of laundry soap and detergent marketed by Unilever. The brand was created by Robert S Hudson and originally branded Hudson’s Soap, which was sold to Lever Brothers of Port Sunlight, England, in 1908. It was introduced in the United States by Lever Brothers Company in 1918.
Country: United Kingdom
Pespodent is a leading oral care brand with a wide range of products, benefitting from Unilever’s long tradition of R&D in this field. In 2008 Pepsodent collaborated with the Indian Dental Association (IDA) and the World Dental Association (FDI) to help educate school children on the importance of regular brushing.
Unilever says that thanks to its sustainable production of detergent brands there will be greater economic, environmental, and social benefits for the Palmira region, leveraging a major advantage thanks to key supplier proximity and strategic location to distribute the company products.
We make some of the world’s best-known brands – all are on a journey to reducing their environmental footprint and increasing their positive social impact. As the first commercially available laundry detergent launched in 1909, Persil has been at the forefront of innovation for over a century, from playing a major role in abolishing
The fabric wash market consists of two categories: detergent powder and laundry soap. As per the above pie diagram, Unilever lead the detergent market gaining 75% market-share most of which came from Omo, its dominant brand, having 52% market share, followed by Minerva with 17% share whereas Campeiro had 6% share.